e- Promotions for law firms

Promoting your firm using our e- Promotions for law firms service is an excellent way to get specific information over to clients. e- Promotions for law firms cover a wide range of options from simple straight forward price-based or time-limited special offers through to special announcements about things happening in your firm. 

You can use e- Promotions on your website. You can embed them in your eMail Newsletters or include them in an eMail Marketing campaign. What about explanatory guides to help clients understand the work you do?

What kind of things can you do with e- Promotions?

e- Promotions for law firms - a photo of a hand with a sign saying Build your Brand
Expert Reports

You are expert in your field but do your clients know that? You can demonstrate your expertise by producing special reports that are relevant to your area of expertise. For instance, those firms involved in estate agency work could produce a regular Property Report. We provide a Monthly Property Report for clients based on the Registers of Scotland  Statistics. This report puts some flesh on the bare figures. In addition, it allows you to make comment about your local market. Clients are usually keen to read these kind of reports.

Special Offers

You can make special offers to clients using e- Promotions for law firms. These can be price driven and time constrained. Encourage clients to do business with you by making them an offer of a discounted fee if they contact you within a specific time frame. Firms who specialise in estate agency work and those who offer private client services find e- Promotions for law firms particularly useful.

Charity e- Promotions

Many clients use e- Promotions for law firms to encourage their clients to support their favourite charity. In recent years a number of charities now promote their interests by partnering with law firms. The most common form of e- Promotion is a Wills promotion. In this case, the charity will pay a fixed fee for a simple Will preparation in exchange for which the lawyer mentions the charity. They also ask the client to consider a donation or legacy for the charity.

Explanatory Guides

Clients generally do not understand the complexity or scope of work involved in many types of legal work. Explanatory or “How to” Guides are very useful tools that help clients to understand the process. These guides cover many areas, most notably buying and selling property. You could also have guides on why you should make a Will and why a Power of Attorney can be very useful.


It is important to inform clients of a a change of personnel in the firm, particularly in senior positions. You can also make announcements about Awards the firm has won. If you are moving office or opening a branch office, changing phone, fax of email addresses, a quick notification of these changes is very helpful to clients. If you renew or refresh your website there is no better way to draw your clients attention to it by sending them a notification. That means when they view your new site, they’ll see the range of services you provide.

e- Promotions for law firms with raise your profile with clients

Send e- Promotions for law firms to your clients in specific eMail Marketing campaigns. Include them in your Website News and incorporate them into your latest eMail Newsletter. Post details on your Social Media pages and link those to the news section of your website. In fact, do all of these things to ensure the success of your e- Promotions.

To learn more, call us on 07855 838395 or click here to email us.